Book Tag Time

1. Grab the nearest book.
2. Open the book to page 123.
3. Find the fifth sentence.
4. Post the text of the next 3 sentences on your blog along with these instructions.
5. Don’t you dare dig for that "cool" or "intellectual" book in your closet! I know you were thinking about it! Just pick up whatever is closest.
6. Tag three people.

Here is mine….
The Book: The Macintosh Way
The Author: Guy Kawasaki
Fifth Sentence on Page 123: (This is Jean-Louis’ insight, although he uses sexual prowess when he explains it.) -- Yes with the open and close parentheses
Text of the next three sentences (after the fifth sentence) : {I assumed that’s where I’m supposed to take the next three sentences, harharhar}
This chapter is about getting the right information to the right people by using an intermediary called the press.

Not the First Step {this is not a sentence but the heading}
The first step isn’t finding a PR agency, because hiring an agency leads to abdication of clear thinking. Most companies treat PR like disk duplication: “Let’s not bother with it right now. Let’s farm it out to the third-party vendor.”

Copyright 1990 Guy Kawasaki printed in USA

I borrowed this book from my GM who used to work with Apple in US. He was looking for this and I didn’t want to return it yet, so I hid it somewhere in my office drawer. It is in fact the only book near me, all else are just documents.

So, I am tagging Aynn, Yvonne and YOU! Move it! :-)